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Instagram plan for our campus café
Challenge
The café had good food but almost no online presence, and students two streets away had never heard of it.
Approach
I planned a 4-week content calendar with kitchen reels, student polls and a "meal of the week" post, then designed all templates in Canva so the café team could reuse them.
Outcome
The page started getting regular saves and shares from students, and the café kept the calendar running after my project ended. I learned that consistency beats one viral post.
